Brands are no longer hiring a few influencers. They are building creator armies.
Influencer marketing is moving beyond celebrity endorsements and one-off sponsored posts. Some of the world’s biggest companies are now building…
Samsung Picks 60 Gen Z Snapchat Creators to Push Its New Foldables
Creator Economy Samsung India partners with Snapchat for foldables creator campaign Samsung India has partnered with Snapchat for a nationwide…
₹22 lakh for one Instagram collaboration? India’s beauty creators are commanding celebrity-level fees
₹22 lakh for one Instagram collaboration? India’s beauty creators are commanding celebrity-level fees A reported rate card featuring some of…